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In 2022, nearly 4.3 billion Internet users use email, and by 2025 their number will reach 4.6 billion, according to Statista. The trend of increasing popularity of email for communication is observed not only for personal needs but also for business communication. If a decade ago, email sounded more like an “exotic” solution for many organizations in our country, today email communication is considered the official correspondence between citizens and institutions, buyers and online stores, etc. That is why every company must ensure reliable email communication with its users, clients, partners, and other stakeholders.
Popular free email services are a good solution for personal mail, but they have serious disadvantages when used for business correspondence. Among them are:
You have no guarantee that communication will reach the recipient – one of the most common problems in business email communication is emails sent by companies ending up in the SPAM folders of recipients. If this happens to your business, you risk your client not receiving their offer or your partner not being notified of a payment they owe you. Even if eventually your email is seen by its recipient, being marked as SPAM may undermine trust in your business.
Lack of accountability and traceability – for business it is important to be able to track the exchange of email correspondence between internal and external users, as well as to identify and prevent potential misuse by employees. With standard email services, it is almost impossible to have full traceability of the correspondence of people in the organization with clients and partners.
Decreased trust in the business – you can judge yourself which business you would trust more: one that uses a mass email service with a foreign domain extension, or a company that values its image and presents itself professionally to users.
Knowing the possible business problems when using unprofessional email solutions and the need for a reliable communication service for organizations, our team has developed a solution based on mail servers with the following advantages:
Own IP address – our mail servers have their own IP address and reputation, which eliminates the likelihood of your emails landing in the recipients’ SPAM folders due to the negligent actions of other users of the service.
Full archive of your email correspondence – even in the event of accidental or intentional deletion of your emails, you have full data backup and the ability to recover your communication. Some of our clients also rely on additional services, where archival copies of all emails are collected in accounts with restricted access and used in cases of audits or other types of inspections.
Proactive monitoring and cleaning of the client’s reputation on our part – it is possible that some time may pass before you find out that your emails are ending up in the recipients’ SPAM folders. With our services, however, we take preventive measures to ensure this does not happen, as several times a day we check the main SPAM registers for the presence of a user’s IP address. If we find that our client has ended up in them, we take immediate measures to allow the normal use of the AbsCloud service, while at the same time initiate communication with the provider to clean up the reputation.
Protection from malicious attacks on your online business – many businesses are not even aware when malicious hacker attacks result in mass sending of emails in their name, leading to damaged reputation, placement on spam lists, and many other negatives for the organization. By using the business email solution from AbsCloud, you ensure that our team exercises continuous control and takes prompt action to prevent such troubles for your business.
Since mail servers are among the most affordable services for business, we advise every organization that wants to ensure smooth and secure email communication with its partners, clients, and suppliers to start using such a professional solution.
See more about the benefits of mail servers from AbsCloud and contact our team for a free consultation right now.
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